Join us for a conversation with Professor Robert Wolcott on his latest publication, Proximity: How Coming Breakthroughs in Just-In-Time Transform Business, Society, and Daily Life.

Where

Hollywood Hills
1801 North Vista Street
Los Angeles, California

Event Details

Digital technologies are significantly transforming every industry, a change that many have yet to fully recognize. These technologies are driving value creation directly to the point and time of demand, not merely by small increments, but in a profound and sometimes startling manner. This phenomenon is what we refer to as Proximity, and it will shape all sectors for the foreseeable future of our careers.

Join us as Professor Wolcott presents his groundbreaking insights from his latest publication, Proximity: How Coming Breakthroughs in Just-In-Time Transform Business, Society, and Daily Life, co-authored with Kaihan Krippendorff.

Gather with Kellogg alumni on the Hollywood Hills, enjoying great appetizers and beverages. Don't miss this unique chance to interact with Prof. Wolcott and get your copy of Proximity signed by him personally. Be sure to preorder the book (or check at your nearest Barnes & Noble) and bring it along to the event.

Once you grasp the concept of Proximity, you'll start noticing its applications everywhere. As marketing legend Professor Philip Kotler mentions in his Foreword to the book, "The implications of Proximity will resonate for many years. Opportunity awaits." Make sure you're part of discovering the future of business, work, and society - register now!

Cost

$70 includes appetizers and beverages

Registration

Register Online

Deadline: 6/12/2024

Speaker Profiles

Robert C. Wolcott (Speaker)
https://proximitybook.net/#meet-the-authors

Robert C. Wolcott is an internationally recognized expert on innovation and entrepreneurship and a visionary. He is an adjunct professor of executive education at the Kellogg School of Management, Northwestern University, and an adjunct professor of innovation at the Booth School of Business, University of Chicago. Previously, he served as Clinical Professor of Innovation and Entrepreneurship at Kellogg and won the EMBA Teacher of the Year award in 2013, 2014, 2015, and 2017.

Wolcott's influence extends globally as the co-founder and chair of The World Innovation Network(TWIN), a vibrant community of nearly 4,000 innovation and growth leaders from over 30 countries and across sectors.

Questions

Michael Vermillion, '90 

Other Information

Release Statement: By attending this event, you acknowledge and agree to grant Kellogg Alumni Club of Los Angeles the right to record, film, photograph, or capture your likeness in any media now available or hereafter developed and to distribute, broadcast, use, or otherwise globally to disseminate, in perpetuity, such media without any further approval from you or any payment to you.