Chicago Booth’s Thomas Talhelm explains how water access influences behavior.
How Will Climate Change Affect Culture?
Chicago Booth’s Thomas Talhelm discusses how culture influences happiness.
Do Other People Make Us More Happy, or Less?
Consumers prefer a time frame to an exact ETA—as long as it isn’t too big a range.
Late Deliveries Annoy Customers . . . but Don’t Have To
Researchers used a randomized controlled trial to isolate the incentive effects of payments.
Does Money Really Encourage People to Get Vaccinated?
Research assessed their usefulness for situations that involve repeated choices, such as exercise.
Do ‘Regret Lotteries’ Work?
Chicago Booth’s Ayelet Fishbach and University of Pennsylvania’s Katy Milkman provide advice on how to stay motivated and focused in the new year.
What Do You Want to Achieve in 2025?
When something dangerous is common, it somehow seems less dangerous.
The ‘Big Problem Paradox’
Describing how dishes are made increases people’s appetite for them.
How to Make Healthy Food More Appealing to Americans
For starters, fewer Americans attend services regularly than claim to.
What Can Cell Phone Data Reveal About Religious Worship in the US?From behavioral economics to the factors driving everyday decision-making and motivation, behavioral science research is examining how human cognitive processes shape our personal and professional lives, as well as the activity of markets. Get the latest articles and videos on behavioral science from Chicago Booth Review.
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