Research Interests

Rui Sun's research interests include inequality, networking, wellbeing, emotion, prosociality, and socioeconomic status. She uses both quantitative methods (big data analysis, questionnaire, experience sampling method on smartphones, as well as online, lab, and field experiments) and qualitative methods (such as theme coding interviews, and content analysis) to research these topics. She is the winner of the 2024 Thaler-Tversky Independent Research Grant.

Here at Booth, she researches the following questions:

  • How does the emotional environment influence decisions?
  • What motivates environmental-friendly decision-making?
  • Does prosociality improve wellbeing equally for everyone?
  • How does inequality shape the way people build new social connections?

Selected Publications & Presentations

See Rui's Google Scholar page for a full list of publications.