Sticking to the Basics
Terem’s spirit of consistently providing tangible value and service to others, and his ongoing determination to uplift the global industry community, are reflected in every facet of his work.
“I started in the service, where there’s a lot of mutual respect, accountability, and dependency on your colleagues. It’s not so much about you as an individual but what you can bring to an organization,” Terem says. “So even today, when it comes to my leadership approach, I start by focusing on the culture and core values that define the DNA of our organization.”
At Markforged, team members subscribe to six core values: “One Team” (teamwork and collaboration), “Own It” (accountability), “Don’t Stop Believin’,” customer obsession, innovation, and doing your best.
The core values aren’t just for show. Terem puts in the work, trying to understand customer needs, staying on top of changing industry trends, and exposing himself to fresh influences, opinions, and insights. He surrounds himself with people who will do the same—coworkers who will appreciate each other’s talents and viewpoints and focus on finding clever, cost-efficient solutions to future-focused challenges.
This line of thinking is reflected in the company’s client-focused approach to business development and R&D. It’s also mirrored in the Digital Forge platform itself, which leverages a constant stream of information and insights from customers to help fuel more data-driven decision-making and forward-thinking innovations.
“What we’re really trying to do is not just put another digital printer out there,” Terem chuckles. “We’re trying to build the largest network of connected, remotely controlled digital factories.”
Given his no-nonsense approach to business, it’s not surprising that the advice Terem offers to other executive leaders is equally practical.
“In today’s fast-moving, unpredictable business world, it’s important to get back to basics,” he says. “This means that your business model should be strong, sustainable, and scalable; that you need to have access to the right information; and that you should tackle big challenges by breaking them into smaller bites.”
By following this advice and working with the people around you, Terem emphasizes, you can build a company like Markforged—an organization that’s much bigger than just the sum of its parts.