Indistractable

CareerCast - Life-long Career Development

Do you lose your focus and attention with each ping or ring from your device? Does this cause you to less efficient and effective that you would like? According to author, educator, and entrepreneur, Nir Eyal, you are not alone. He believes that this is not a new problem and goes way beyond your gadgets. It stems from our innate desire for escape. In this CareerCast, Nir shares his findings, insights, and strategies from over a decade of research and his own very personal struggle to show you how to have greater control over your attention and your life.

Aired March 20, 2020

<span style="color:white;">Biography</span>

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, "The Prophet of Habit-Forming Technology."

Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.

He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Indistractable received critical acclaim, winning the 2019 Outstanding Works of Literature (OWL) Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, "timely reading, a smart, thorough look at getting traction in a world of distractions – the best business book of 2019." In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, Time Magazine, and Psychology Today.

Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), Anchor.fm (acquired by Spotify), Kahoot!, Refresh.io (acquired by LinkedIn), Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Byte Foods, FocusMate, and FindShadow.

Nir attended The Stanford Graduate School of Business and Emory University.

<span style="color:white;">Related Resources</span>

Indistractable: How to Control Your Attention and Choose Your Life by Nir Eyal (2019)

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear (2018)

Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters by Lisa Bodell (2016)

Simple Rules: How to Thrive in a Complex World by Donald Sull and Kathleen M. Eisenhardt (2016)

Simple Is the New Smart: 26 Success Strategies to Build Confidence, Inspire Yourself, and Reach Your Ultimate Potential by Rob Fazio (2016)

Four Seconds: All the Time You Need to Stop Counter-Productive Habits and Get the Results You Want by Peter Bregman (2015)

Small Move, Big Change: Using Microresolutions to Transform Your Life Permanently by Caroline L. Arnold (2014)

Decide: Work Smarter, Reduce Your Stress, and Lead by Example by Steve McClatchy (2014)

Simple: Conquering the Crisis of Complexity by Alan Siegel and Irene Etzkorn (2013)

Little Bets: How Breakthrough Ideas Emerge from Small Discoveries by Peter Sims (21013)

Tweak It: Make What Matters to You Happen Every Day by Cali Williams Yost (2013)

Three Simple Steps: A Map to Success in Business and Life by Trevor G Blake (2012)

The Progress Principle: Using Small Wins to Ignite Joy, Engagement, and Creativity at Work by Teresa Amabile and Steven Kramer (2011)

Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures by Dan Roam (2009)

Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization by Robert Kegan and Lisa Laskow Lahey (2009)

Read an excerpt from How to be Indistractable by Nir Eyal

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Indistractable

<span style="color:white;">Biography</span>

<span style="color:white;">Related Resources</span>

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